WayRay
# augmented reality, automotive, web
2018 - 2023
WayRay is a Swiss deep-tech company and a pioneer in developing holographic Augmented Reality (True AR™) displays for non-wearable systems, with a primary focus on the automotive industry
They create unique AR solutions that project information: navigation, road data, etc. directly onto the windshield, seamlessly integrating it into the real-world environment
They create unique AR solutions that project information: navigation, road data, etc. directly onto the windshield, seamlessly integrating it into the real-world environment
wayray.com
I worked as a UI/UX and AR designer, creating AR features for the core product and internal mobile applications
Key responsibilities:
Key responsibilities:
- Creating and validating AR concepts
- Designing user interfaces, motion graphics, and iconography
- Preparing detailed documentation, design assets, and guidelines for the development team to ensure smooth implementation
- Detailed functional specification and feature deep-dive
Video from car with WayRay’s system
This video don’t concent any VFX or graphics, all AR is real and worked in realtime
This video don’t concent any VFX or graphics, all AR is real and worked in realtime
Concept for autonomous car Holograktor
Concept for remote control for Holograktor in VR
AR features
Concepts of AR for side windows in different transportation
Some icons
AR in safari car
Concepts beyond cars
Concept for helicopter with add-on holographic AR Display
More concepts for add-on holographic AR Display
It was a long ride
And absolutely worth it
And absolutely worth it
